What we do?

RealEye had a great time at succeet25 in Wiesbaden, Germany, where we presented our webcam-based eye-tracking. We demonstrated how it helps improve UX research, ad testing, and marketing strategies by providing valuable insights into customer behavior. Exciting future innovations ahead!

🚀 Big News! RealEye has secured EU funding to enhance webcam eye-tracking using machine learning! This project will improve calibration speed, accuracy, and usability, making research more precise and accessible.

We are pleased to announce that our new #InstagramMockups feature is now available at RealEye! Our #InstagramMockups allow you to easily present your designs on smartphones in a lifelike Instagram layout. Whether you're promoting a product, impressing clients, or enhancing your portfolio, this tool ensures your work looks its best!

Explore how the number of calibration points affects accuracy on Mobile Devices. We compared four calibration methods: 13-, 22-, 27-, and 39 points, by evaluating their performance across screen areas and participant data quality. The goal is to find a balance between accuracy and calibration complexity for various research needs.

Explore how the number of calibration points affects accuracy on Computers. We compared five calibration methods: 5-, 13-, 21-, 39-, and 78 points, by evaluating their performance across screen areas and participant data quality. The goal is to find a balance between accuracy and calibration complexity for various research needs.

At RealEye, we remain committed to delivering the high-quality service you’ve come to rely on. As we continue to enhance our tools and improve the overall experience, we’ve worked hard to keep the price adjustments as minimal as possible. Below is the updated pricing model:

At ECEM 2024 in Maynooth, Ireland, RealEye showcased the webcam-based eye-tracking technology and an interactive demo of the Machine Learning eye tracker. The conference was a fantastic opportunity to connect with the eye-tracking community and explore new research possibilities. We're excited to build on the insights and connections gained.

At ETRA 2024 in Glasgow, RealEye showcased its webcam-based eye-tracking technology, demonstrating its potential across fields like healthcare and fashion design. Highlights included a research poster on responsible gambling, the interactive “Hunt the Dots” game, and a panel on diversity in eye-tracking. The event provided valuable feedback and inspired us to continue advancing eye-tracking technology.

The video introduces significant updates to a data analysis tool with a new feature called "Statistics and Tools." This upgrade, no longer in beta, enhances the ability to analyze eye-tracking data from study participants.

In the hunt for a GazeRecorder replacement? This post unveils RealEye, a robust eye tracking tool. We compare RealEye and GazeRecorder feature-by-feature in a handy table, making it easy to see how RealEye goes beyond recording eye movements to uncover insights into visual attention and emotional impact for a richer understanding of user behavior.